British Horserace Betting Levy Remains Unchanged iGame

British Horserace Betting Levy Remains Unchanged

(AsiaGameHub) - The horseracing industry has criticized the government's decision to not maintain the Horserace Betting Levy at its current level following an extensive review. UK.- British horseracing received positive news in November when horse betting was excluded from the upcoming increase in UK betting duty set to take effect in April 2027, though not all developments have been favorable. Gambling Minister Baroness Twycross has let the industry down by confirming that the Horserace Betting Levy will stay unchanged. Horseracing stands as the sole sport in Britain backed by a statutory levy, first introduced in 1961 via the Betting Levy Act. Since its modernization in 2017, the levy has been set at 10 percent of bookmakers' gross profits from British racing once earnings exceed £500,000. In 2025, the levy generated £108m, up from £105m the prior year. The Horserace Betting Levy Board (HBLB) manages the collection and distribution of these funds, directing them toward investments in areas such as breeding, veterinary science, and horse welfare. Stakeholders in horseracing have long pushed for a review of this calculation, but Ian Murray, the Labour government's Minister of State for Media, Tourism, and Creative Industries, confirmed in the House of Commons that the levy will remain unaltered. Baroness Twycross cited reasons for keeping the levy steady, including gambling tax reforms announced in the 2025 Autumn Budget. These reforms included a hike in General Betting Duty from 15 to 25 percent in 2027, while the rate for horse racing will stay at 15 percent. The government also turned down requests to expand the levy to cover international racing, asserting that the existing framework already supports a robust connection between betting and British horseracing. Twycross referenced findings from the previous government's levy review, completed in April 2024, stating: “The Government remains firmly committed to supporting racing. We endorse efforts to enhance the sport's governance structure, modernize its fixture list, and improve horse welfare. We will continue to assist the BHA and broader racing stakeholders in achieving these goals.” Horseracing sector reaction The British Horseracing Authority (BHA), the sport's regulatory body, criticized the decision. CEO Brant Dunshea stated: “It is disheartening that it has taken nearly three years to conclude that no adjustment to the Levy rate is necessary. “Throughout lengthy negotiations, British horseracing engaged with the Government in good faith, providing clear evidence of a significant—and growing—gap between the costs of delivering the sport and the returns received from betting. “Following the BHA's advocacy campaign, the Government acknowledged the vital cultural, social, and economic significance of horseracing in its latest Budget by not raising betting duties on the sport. In its pre-Budget advice to the Treasury, the DCMS also warned that ‘without an increase in the Horserace Betting Levy to accompany the carve-out for racing… racing is unlikely to see any benefit.’ “Today's written ministerial statement fails to explain why, just months after the Budget, the DCMS now deems no change to the Levy rate necessary. British horseracing already receives a substantially lower return from the gambling industry compared to our closest competitor jurisdictions. While French and Irish horseracing secure 7.7 and 8.4 percent respectively, we receive less than 3 percent. “This issue is compounded by the failure to recognize that by refusing to extend the Levy to bets on overseas racing, British horseracing is effectively funding its international rivals, weakening our global position. There are concerns that this issue could exacerbate tensions between the racing and betting industries that emerged during the campaign against gambling tax hikes. The gambling sector responded to the BHA's decision to take a stand over the tax threat and support tax increases on igaming, provided horseracing received an exemption. Internally, divisions have also arisen among stakeholders such as the BHA, the Jockey Club, Arena Racing Company (ARC), and the Racecourse Association (RCA), each with differing visions for the sport's future. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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El Cortez Hotel & Casino undergoes leadership alterations iGame

El Cortez Hotel & Casino undergoes leadership alterations

(AsiaGameHub) - The Las Vegas establishment has revealed three leadership promotions along with a new hire. US.- El Cortez Hotel & Casino in Las Vegas has unveiled leadership promotions and new additions to its executive team. The property has elevated Adam Wiesberg to vice president and general manager, Patrick Lazarus to vice president and director of casino operations, and Nords Malilay to vice president of player development and casino marketing. Bart Mahoney has been named vice president of hospitality. Wiesberg became part of the resort in 2015 and has occupied multiple positions, such as table games shift manager, marketing director, and assistant general manager. Lazarus started in 2012 and has held roles including table games shift manager and casino manager. Malilay has been with the organization since 2005. Mahoney brings experience from Resorts World, Golden Entertainment, and Wynn Resorts. Kenny Epstein, CEO and chairman of El Cortez Hotel & Casino, stated: “As we near our 85th anniversary, it’s thrilling to have a leadership team with such deep roots in the Las Vegas gaming industry. These individuals each contribute extensive casino and hospitality expertise to our historic property.” In February, El Cortez Hotel & Casino marked the completion of its $20m property-wide expansion. The renovation project featured the addition of a new high-limit lounge, two bars, a new restaurant, and a Starbucks coffee shop. The initiative increased the casino's footprint by 10,000 square feet while renovating 4,000 square feet of the existing casino floor. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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N1 Partners Recognized with Top Affiliate Program Award at GamingTECH Awards 2026 iGame

N1 Partners Recognized with Top Affiliate Program Award at GamingTECH Awards 2026

(AsiaGameHub) - This accolade highlights N1 Partners’ robust growth trajectory in Central and Eastern Europe, acknowledging its results-focused affiliate network, high-converting brands, and innovative projects like the N1 SEO Traffic Cup—efforts that consistently aid partner expansion and revenue maximization across key markets. Press release.- N1 Partners claimed the Best Affiliate Program in Central and Eastern Europe title at the GamingTECH Awards 2026, held during the HIPTHER Prague Summit, representing another key achievement in its growth and industry acknowledgment. This success showcases the robustness of N1 Partners’ affiliate network and its ongoing commitment to providing results-oriented solutions for partners in key markets. Alexa Bond, head of Affiliates at N1 Partners, commented: “This award reflects the effort we’ve invested in developing more than just an affiliate program. We aim to build a resilient, dependable ecosystem where partners can expand with assurance, backed by transparent operations, top-performing products, and a team that grasps the market’s practical challenges. It’s rewarding to see this strategy gain industry recognition, and we view it as encouragement to keep advancing.” N1 Partners remains distinguished by its blend of high-converting brands, adaptable partnership structures, and a product-centric strategy for user retention and monetization. Boasting strong Reg2Dep performance in Tier-1 regions, customized offers, and an expanding lineup of casino and sportsbook brands, the firm equips partners with reliable resources to scale operations and boost revenue. A critical element contributing to this recognition is N1 Partners’ emphasis on results-focused initiatives that directly foster partner growth. A recent example is the N1 SEO Traffic Cup, a flagship affiliate competition centered on SEO traffic. The campaign encourages partners to compete by generating high-quality traffic, enhancing their N1 Cup Score, and ascending the leaderboard to access premium rewards. The company noted: “N1 Partners extends our heartfelt gratitude to HIPTHER for this acknowledgment and to all our partners, whose trust and collaboration remain the driving force behind our growth. This achievement would not have been possible without you.” This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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German onlinecasino association raises doubts about black-market gambling data iGame

German onlinecasino association raises doubts about black-market gambling data

(AsiaGameHub) - The DOCV maintains that the estimates provided by Germany’s gambling authority remain imprecise. Germany.- Simon Priglinger-Simader, vice president of the online casino trade body DOCV, has challenged the federal regulator’s most recent data regarding the nation's illegal gambling market. He characterized the channelisation statistics as “conservative” and lacking accuracy. The study commissioned by the GGL and performed by the Blockchain Research Lab calculated a channelisation rate of 77.03 per cent, suggesting that regulated gambling platforms comprised just over three-quarters of the German online market in 2025. Unlicensed gross gaming revenue (GGR) was projected at €547m for 2024, marking a 17 per cent rise from the €466m recorded in 2023. While the GGL stated the results aligned with their projections, Priglinger-Simader argues the research was compromised by “non-representative sampling,” asserting that it failed to reflect the actual extent of the black market and contradicted “observed tax figures.” He contended that turnover in the illegal sector is likely significantly higher, driven by enticing bonus schemes and the absence of constraints like spin or loss limits. He noted that licensed operators have reported feedback from users who migrated to unlicensed sites to bypass stringent regulatory requirements. Furthermore, he highlighted “recall bias,” stating: “When you ask individuals if they engage in illegal gambling, they are highly likely to deny it.” The DOCV asserts that its own 2023 research, conducted by economist Gunther Schnabl from the University of Leipzig, provides a more accurate assessment, indicating that roughly half of German players utilized illegal websites. A revised report from Schnabl is anticipated by mid-2025, which will integrate new Nielsen data and an updated registry of unlicensed operators. In other developments, a survey has sparked debate regarding the influence of gambling advertisements in Germany, while the third national report on gambling prevalence—authored by the Institute for Interdisciplinary Addiction and Drug Research (ISD) and the University of Bremen—has advocated for more rigorous oversight of the legal market. The Glücksspiel-Survey 2025 advises that the federal states and the GGL should prioritize “structural prevention over a reliance on individual accountability to reduce gambling-related risks.” Both of these recent reports may influence the GGL’s evaluation of the first five years of the Interstate Gambling Treaty, which is scheduled for submission to the Bundestag later this year. The regulator has committed to determining whether the current framework has successfully balanced market sustainability, player protection, enforcement of standards, and advertising regulations. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Allwyn Finalizes Merger with OPAP iGame

Allwyn Finalizes Merger with OPAP

(AsiaGameHub) - The merger establishes one of the world’s largest publicly traded gambling groups. Greece.- The merger between Allwyn and OPAP has concluded, forming what Allwyn describes as the world’s second-biggest publicly listed lottery operator, valued at €16bn. The Czech Republic-headquartered operator (previously known as Sazka) has raised its ownership stake in the Greek gambling firm from 51.78% to 78.5%, with the remaining 21.5% to be held by other OPAP shareholders. The transaction, agreed upon in October, builds upon a long-term partnership. Allwyn’s parent entity, KKCG , has held a significant stake in the Greek operator since 2013. Allwyn will now be listed on the Athens Stock Exchange and will maintain a dominant presence in the country, even after abandoning its plans to acquire Novibet due to monopoly-related concerns. OPAP operates the Greek national lottery in addition to a wide-ranging betting and gaming portfolio This step continues Allwyn’s diversification strategy, which commenced with its rebranding in 2022. The company has been expanding globally and into other sectors. It currently operates the UK National Lottery and holds majority stakes in PrizePicks and Instant Win Gaming. Allwyn anticipates that the OPAP transaction will result in greater geographic coverage, a broader product range, improved digital and technological capabilities, a more robust financial foundation, and a heightened focus on responsible gambling and contributions to charitable causes. “This represents a significant strategic milestone for Allwyn, and we embark on our journey as a publicly listed global leader with a strengthened platform, increased financial flexibility, and a world-class team,” said CEO Robert Chvátal. “We are highly confident that our leading market positions, high level of diversification, and strong cash generation put us in a strong position to drive sustainable growth and ongoing value creation as we invest in innovation and future opportunities across our markets. I would like to express gratitude to our shareholders, employees, and regulators for their support as we unite two best‑in‑class organizations to form the second‑largest listed lottery and gaming operator worldwide.” OPAP will streamline its operations into new Greek subsidiaries and relocate its legal headquarters to Luxembourg. KKCG will retain 78% of voting rights, while Allwyn has announced intentions to distribute €0.80 (£0.69) per share to investors. Karel Komárek, founder and chair of both KKCG and Allwyn, commented: “Today, Allwyn enters a new chapter—one that builds on the momentum already defining our business. “Over the past 13 years, we have demonstrated the significant and sustainable value we generate for shareholders, for society, and through the experiences we provide to players. This progress has been rooted in partnership, trust, and a sincere commitment to innovation. Allwyn possesses exceptional potential in the fast-evolving realm of consumer entertainment, and we have the strategic clarity, scale, capabilities, and ambition to shape the future of the industry.” This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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The boom of prediction markets leads to a new forum at SBC Summit Americas iGame

The boom of prediction markets leads to a new forum at SBC Summit Americas

(AsiaGameHub) - The forum, which is part of the Breakout Stage, will convene operators, legal specialists, and industry analysts. Press release.- A specialized Prediction Markets Forum will be introduced at the SBC Summit Americas to investigate one of the most rapidly expanding and contentious areas within US sports betting. Scheduled for Thursday, June 11 on the Breakout Stage, the event will gather operators, legal experts, and industry analysts to analyze the growth of prediction markets, the entry of sportsbooks into this sector, and the regulatory and integrity issues influencing its development. The four-part program will be led by Patrick Everson, a FOX Sports contributor and sports betting analyst. The recent uptick in prediction markets gained significant momentum from the 2024 presidential election, which brought event contracts to a wide audience. Following this, companies like DraftKings, FanDuel, and Fanatics have all taken steps to build a position in this arena, while platforms including Kalshi and Polymarket are increasing their visibility via sponsorships with prominent athletes and long-term league agreements. However, a rising number of legal actions and enforcement measures from state and gaming regulators, alongside inconsistent federal decisions, has resulted in ambiguous compliance requirements. Rasmus Sojmark, CEO and founder of SBC, stated: “Prediction markets are set to be a defining feature of the American market by 2026. However, operating in the ambiguous zone between financial trading and conventional betting is generating significant uncertainty for the industry. This forum will assemble the key figures shaping this field to assist the sector in anticipating future developments.” The forum will commence with the introductory session, Prediction Markets 101. Presenter Dan Zucker (president, Zucker Media Group) will outline the progression of event contracts from their origins in 19th-century economic hedging to their current status as a vertical with billion-dollar potential. He will also clarify the mechanics of prediction markets, the reasons for their rapid expansion, and the implications of their ascent for the contemporary gambling environment. Over the past year and a half, several major US operators have ventured into prediction markets. In the session titled How Sportsbooks Are Entering the World of Event Contracts, specialists Dr. Laila Mintas (CEO, Dr. Mintas Consulting), David Huffman (COO, Sporttrade), and Dustin Gouker (founder, The Closing Line) will explore the methods and motivations behind the expansion of the region's leading operators and assess the potential strategic importance of partnerships on a state-by-state basis. The discussion panel, A Question of Compliance and Integrity, will focus on the US regulatory and compliance hurdles for prediction markets. Legal expert Dan Wallach (Partner, Wallach Legal) will review the regulatory structure for event contracts and talk about the litigation initiated by states and land-based gaming organizations, as well as the compliance issues operators encounter. In a forward-looking session, What’s the Future of Futures?, the long-term effects of prediction markets on the betting industry will be considered. Panelists Ilya Beylin (associate professor, Seton Hall University School of Law), Robin D Hanson (associate professor, George Mason University), and Chris Gerlacher (senior political reporter and industry analyst, Prediction News) will talk about the possible outcomes of Supreme Court examination and the future prospects for land-based operators who oppose prediction markets versus online sportsbooks looking to adopt them. This subject will also be covered on the Leaders Stage in the panel The Current State of Prediction Markets in the US. Authorities Joshua B. Sterling (partner, Milbank) and Alex Kane (CEO, Sporttrade) will analyze the development of prediction markets throughout North America and the reactions of operators, regulators, and investors to the fast-paced changes. The Prediction Markets Forum is a component of the two-day conference schedule for SBC Summit Americas. In addition to the Breakout Stage, attendees have access to sessions on sports betting and casino, payments and technology, regulation and compliance, affiliation, leadership, and player protection throughout North and Latin America. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Vanderpump Hotel Las Vegas Now Accepting Reservations iGame

Vanderpump Hotel Las Vegas Now Accepting Reservations

(AsiaGameHub) - The property previously known as The Cromwell Hotel is set to launch in May. US.- Caesars Entertainment has revealed that booking is now available for The Vanderpump Hotel, situated on the Las Vegas Strip. The renovated venue, previously operating as The Cromwell Hotel, is scheduled to debut in May. Situated at the intersection of Las Vegas Boulevard and Flamingo Road, the property features 188 guest rooms and suites curated by television personality Lisa Vanderpump alongside her business associate Nick Alain. Amenities include a 40,000-square-foot casino, a lobby bar, a lounge within the casino, GIADA restaurant, a 65,000-square-foot resort-style pool, venues for events, and a Caesars Sportsbook. Vanderpump currently operates the Vanderpump Cocktail Garden at Caesars Palace, Vanderpump à Paris at Paris Las Vegas, and the newly launched Pinky’s by Vanderpump located at Flamingo Las Vegas. She stated: “Transitioning from a restaurateur to a hotelier and collaborating with Caesars Entertainment on yet another exceptional venture has been an incredibly thrilling journey for me. We aimed to design rooms that serve as a genuine sanctuary, offering a peaceful haven mere steps away from the vibrant energy of the casino. The accommodations are both stunning and tranquil.” In recent news, Caesars Entertainment marked the debut of the Caesars Race & Sportsbook at The Resort at Summerlin. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Caesars Entertainment commences pre-registration in Alberta iGame

Caesars Entertainment commences pre-registration in Alberta

(AsiaGameHub) - The Canadian province is preparing to launch a regulated online gaming market. Canada.- Caesars Entertainment has opened pre-registration in Alberta ahead of the anticipated launch of regulated online gaming in the Canadian province. Alberta began accepting igaming registrations from interested operators and service providers in January. Entering the market requires a two-step process: applicants must first register with the AGLC to obtain regulatory approval, then work with the Alberta iGaming Corporation (AiGC) to complete commercial contracts. The process also mandates integration with the AGLC’s centralised self-exclusion programme. The Alberta iGaming Corporation (AiGC) has revealed a partnership with the Responsible Gambling Council (RGC) that will require all online gaming sites entering the Canadian province’s regulated market to hold RG Check accreditation. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Ibudari North Carolina menang $707K, pergi ke Disney World seterusnya iGame

Ibudari North Carolina menang $707K, pergi ke Disney World seterusnya

(AsiaGameHub) - Jennifer Orbock pada mulanya adalah seorang pemain loteri biasa, tetapi nasib baik telah menimpanya, menjadikannya pemain yang sangat bertuah. Dia membeli tiket segera digital berharga $1 hampir secara kebetulan, dan tidak pernah memikirkannya, tetapi kemudian berita itu sampai kepadanya – dia baru sahaja memenangi $707,600 – jackpot! Jackpot progresif peringkat Alakazam untuk Magic Winnings mempunyai peluang 1 dalam 64.5 juta untuk dimenangi, menjadikan pencapaian Orbock lebih mengejutkan! Dia tidak teragak-agak untuk mengambil wang hadiah tersebut secara sekaligus, memilih pilihan $509,543 selepas cukai. Bergurau tentang kemenangannya, Orbock memberitahu loteri bahawa dia sentiasa berfikir dia mempunyai “DNA jackpot.” Lebih baik lagi untuk keluarga, ibu dari Charlotte ini akan membawa mereka ke Disney World. “Kami akan membawa anak-anak ke Disney,” katanya mengesahkan. Sepasang suami isteri di Melbourne, Australia, juga baru-baru ini menambah tajuk berita loteri dan jackpot, setelah memenangi kira-kira $840,000. Artikel ini disediakan oleh penyedia kandungan pihak ketiga. AsiaGameHub (https://asiagamehub.com/) tidak memberikan sebarang jaminan atau representasi berkaitan kandungannya. Kategori: Berita Terkini, Kemas Kini Umum AsiaGameHub menyediakan perkhidmatan pengedaran iGaming yang disasarkan untuk syarikat dan organisasi, dengan menghubungkan lebih daripada 3,000 media premium di Asia serta lebih 80,000 influencer khusus. Ia berfungsi sebagai jambatan utama untuk pengedaran kandungan iGaming, kasino, dan eSports di seluruh rantau ASEAN.
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MelBet is Saving Bees? Launch of the MELBET NECTAR Initiative in Côte d’Ivoire iGame

MelBet is Saving Bees? Launch of the MELBET NECTAR Initiative in Côte d’Ivoire

(AsiaGameHub) - MelBet has launched the NECTAR project in Côte d’Ivoire, a sustainable beekeeping effort created to back rural communities, protect biodiversity, and spur local economic growth. Press release.- It’s well-known that the igaming brand MelBet is steadily growing its footprint across African markets. This extends beyond its products and the MelBet Partners & Affiliates program, and also encompasses social initiatives. In 2026, MelBet is lending a hand to protect bees. That is precisely what this project focuses on. MelBet has rolled out the NECTAR project in Côte d’Ivoire. This corporate social responsibility effort is targeted at advancing sustainable beekeeping, backing rural communities, and safeguarding biodiversity across the region. At times, the most impactful ideas are rooted in straightforward logic, and this project is a perfect illustration of that. Instead of providing one-off support, the company has created a framework where participants get more than just financial aid. This project is meant to contribute to the region’s economic and social progress. The MELBET NECTAR program integrates education, infrastructure, technical support, and the establishment of a steady income stream. There was a deliberate choice to select Côte d’Ivoire and the beekeeping industry as the foundation for the NECTAR project. This is a nation where environmental and social hurdles are closely linked to agriculture and the welfare of local communities. Under these circumstances, beekeeping is not just a standalone agricultural activity. It also serves as a critical tool for bolstering the local economy. Bees play a vital role in pollination, which directly impacts crop yields, farmers’ earnings, and the long-term sustainability of entire regions. The NECTAR project is structured around several key focus areas, each targeting a distinct need: Training in beekeeping practices and fundamental business management. Setup of 50 modern beehives. Distribution of 10 sets of professional protective gear for the apiary. Continuous technical support and mentorship. Development of the apiary into a reliable, sustainable income source. A representative for the igaming brand shared: “We have discussed on multiple occasions the importance of our partners, the value of in-person communication, and genuine engagement with communities. This initiative is a natural extension of that strategy. With the launch of this project, we have not only grown closer to the local audience but are also making a lasting, meaningful impact that will be evident for years to come.” The project is placing special emphasis on including women. This is not just about creating jobs. It also centers on long-term impact and the growth of local communities. In Côte d’Ivoire, women are far more likely to reinvest their earnings into family necessities, education, and healthcare, while the structure of beekeeping allows them to balance this work with their daily responsibilities. This adds greater social depth to the project and positions it as part of a wider sustainable development framework. Targeted metrics for the NECTAR initiative are as follows: 50 modern beehives. 500 square meters of vegetated area to support pollination. Up to 2,000 kilograms of high-quality honey annually. A 125% boost to the apiary’s production capacity. Projected annual farm revenue of 3,125,000 FCFA. The official launch event for the project was held on February 26 in Abidjan. The gathering took place at a themed venue decorated in the company’s official brand colors. The presentation was attended by representatives from local government, business owners, agricultural sector members, community organizations, influencers, and media outlets. The launch of MELBET NECTAR garnered a strong reaction and quickly transcended its local scope, emerging as a prominent topic in both public and media circles. The project was featured by five of Côte d’Ivoire’s leading media outlets, including Abidjan.net. Total audience reach topped 500,000 web users and over 5,800,000 users across social media platforms, further underscoring the importance of MELBET NECTAR for communities across the continent. The NECTAR project has emerged as a key milestone in the expansion of social initiatives across Africa. It serves as a powerful example of how support for local communities can be built not on empty promises, but on simple, practical, and truly impactful actions for the region. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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GR8 Tech’s CEO Named CEO of the Year for Second Year in a Row iGame

GR8 Tech’s CEO Named CEO of the Year for Second Year in a Row

(AsiaGameHub) - Oleksandr Feshchenko, GR8 Tech's chief executive, has been recognized as Global CEO of the Year 2026 by European CEO magazine. This marks his second consecutive year receiving this esteemed award within the technology sector. In a unanimous decision by the judging panel, European CEO magazine has once again bestowed the title of Global CEO of the Year 2026 in the Technology Industry upon Oleksandr Feshchenko, GR8 Tech's chief executive officer, for the second year running. The award acknowledged Feshchenko's leadership, which the panel highlighted as exceptional across three key areas: His proven ability to translate technological strategies into commercially scalable results; His dedication to constructing an organization built for longevity, not merely short-term performance; And his continuous commitment to investing in people and culture, viewing them as fundamental business drivers rather than secondary considerations. According to the panel, what set Feshchenko apart from a strong field of competitors was the synergistic combination of these three attributes. While individual strengths are often found among CEOs, such consistent excellence across strategy, execution, and organizational well-being is uncommon. Under Oleksandr Feshchenko's guidance, GR8 Tech has evolved into a prominent supplier of technology solutions for the iGaming industry. The panel characterized their approach as forward-thinking, yet without compromising operational rigor. Oleksandr Feshchenko commented: “To receive this recognition for two consecutive years is profoundly meaningful. However, one lesson I've learned is that success poses the greatest risk when it leads to complacency. This accolade is as much for the GR8 Tech team as it is for me, and its true effect is to elevate our standards. The technology sector is constantly evolving, and so are we. We are working towards many significant goals, and that remains our unwavering focus.” European CEO magazine bestows the Global CEO of the Year award annually, following a comprehensive assessment of international nominees from diverse industries. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Caramelo Sortudo takes the lead as Amusnet brings story, spirit, and celebration to SiGMA South America iGame

Caramelo Sortudo takes the lead as Amusnet brings story, spirit, and celebration to SiGMA South America

(AsiaGameHub) - Amusnet is displaying its gaming lineup at SiGMA South America, highlighting the well-loved Caramelo Sortudo title and marking its 10th anniversary in Brazil under the “Winning Together” theme. Press release.- Amusnet arrives at SiGMA South America not just to participate, but also as a storyteller, bringing along a narrative that first gained traction at SBC Rio—where the hero Caramelo Sortudo first captured the spotlight. In Brazil, where football, fortune, and folklore are deeply intertwined, Caramelo Sortudo feels less like a game and more like a character straight from the streets. It symbolizes charm, resilience, and unexpected victories. After stealing the show in Rio, this beloved stray-turned-star takes centre stage once again in São Paulo, anchoring Amusnet’s presence with a familiar wink and a promise: luck can come from anywhere. Surrounding Caramelo is a vibrant portfolio that reflects Amusnet’s growing influence in the Latin American market. Titles like 20 Golden Coins, Crazy Red, and Candy Palace bring color and energy, while Coin Gobbler, Roman Coins, and Clover Super Pot add layers of excitement rooted in classic mechanics with modern twists. Adventures continue with 20 Pirate Bombs and 27 Eternal Hot, and Latin Heart and Hot Deco Super Pot echo the region’s unique rhythm and flair. Then there’s a bold evolution—Caramelo Sortudo, Crash Edition. The same beloved character, reimagined for a faster, more dynamic experience, proves that even icons can reinvent themselves. Beyond slots, Amusnet’s broader portfolio comes to life. The Golden Coins Link and Bonus Platform showcase the company’s technological backbone. These tools are designed not just to entertain, but to boost engagement and retention. Meanwhile, the live casino offering delivers a new level of immersion. From the glamour of Vegas Roulette 500x and Dynamic Roulette 120x to the high-stakes allure of Eye of Ra Roulette 2000x and the spectacle of Showtime Roulette 500, every spin feels like a performance. Innovation extends further into the virtual realm, where Virtual Monaco 72x, Virtual Space 120x, and Virtual Vegas 500x transport players into fast-paced, visually striking environments, bridging the gap between gaming and simulation. And then there’s football, the heartbeat of Brazil. Amusnet taps into this universal passion. The thrill of a last-minute goal is reflected in Golden Goal Roulette—unpredictability, tension, and celebration are all there, reimagined through gameplay that mirrors the sport’s emotional highs. Tying it all together is the powerful message of Amusnet’s 10th Anniversary, celebrated throughout the year: “Winning Together”. More than an anniversary, it’s a statement of trust and partnership, marking a decade of growth while reinforcing Amusnet’s commitment to the markets it enters. In São Paulo, this message resonates, supported by engaging activations like tablet-based prize experiences that turn visitors into participants in the story. The company said: “At SiGMA South America, Amusnet presents products but also creates a world where characters like Caramelo Sortudo lead the way, where technology and emotion intersect, and where every game contributes to a larger narrative.” This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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New US bill suggests a ban on sports prediction market contracts iGame

New US bill suggests a ban on sports prediction market contracts

(AsiaGameHub) - The Prediction Markets Are Gambling Act seeks to bar any entity registered with the CFTC from offering contracts that closely mimic sports bets or casino-style games. U.S. — A new bipartisan bill introduced in the U.S. Congress would prohibit any CFTC-registered entity from listing contracts that closely resemble sports bets or casino-style games. The legislation, titled the Prediction Markets Are Gambling Act, was put forward by Senators Adam Schiff (D-California) and John Curtis (R-Utah). Its sponsors describe the bill as “the first bipartisan measure aimed at regulating prediction markets.” It would amend the Commodity Exchange Act to include amateur, collegiate, and professional sports, and its text clarifies that it will not override any state laws or rules that regulate or ban such games. Schiff and Curtis argue that for 15 years, the CFTC enforced rules banning entities from listing gambling-related contracts—yet the agency has since “abruptly reversed course,” intervening in litigation and loosening its enforcement. The CFTC also took part in a memorandum of understanding with Major League Baseball, which named Polymarket its official prediction market exchange on March 19. Senator Schiff stated: “Sports prediction contracts are just sports bets with a different name. Yet these contracts have been offered in all 50 states, clearly violating state and federal law. Instead of enforcing the law, the CFTC is greenlighting these markets and even promoting their growth. It’s time for Congress to step in and close this loophole, which undermines state consumer protections, infringes on tribal sovereignty, and generates no public revenue. I’m proud to partner with Senator Curtis to end these illegal markets.” Curtis added: “Too many young people in Utah are being exposed to addictive sports betting and casino-style gaming contracts—products that belong under state control, not federal regulators. Our bipartisan legislation clarifies regulatory authority, ensuring states can keep their power over sports betting and casino gaming. The Prediction Markets Are Gambling Act is about respecting state authority, protecting families, and keeping speculative financial products out of places where they don’t belong.” The American Gaming Association (AGA) called the bill’s introduction “a critical step in reaffirming Congress’s intent that all gaming—including sports betting—is not a federal commodity and is governed by state and tribal law.” The AGA further noted it “strongly supports this bipartisan effort, led by Senators Schiff and Curtis, to uphold state and tribal sovereignty and protect consumers by ensuring sports and gambling-related contracts are prohibited.” A bill in the Vermont House of Representatives, sponsored by Rep. Thomas Stevens (House Bill 913), proposes banning certain event contracts—covering prediction markets tied to sports, contests, individuals, politics and campaigns, disasters, war, all-hazards, or death. In New Jersey, Senate President Pro Tempore Shirley K. Turner’s S-3692 seeks to ban unregulated prediction markets in the state, while Rep. Scot Matayoshi has introduced House Bill 2198 in Hawaii. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Pasangan Menang $840K Setelah Membahagi Jackpot dengan Empat Tiket iGame

Pasangan Menang $840K Setelah Membahagi Jackpot dengan Empat Tiket

(AsiaGameHub) - Jackpot tidak dijamin, tetapi tabiat bermain loteri dan menyemak tiket anda pasti memberikan anda sesuatu untuk dinantikan setiap minggu. Sebuah pasangan Australia telah memenangi AUD 1,260,098.55, atau kira-kira $840,000, iaitu bahagian mereka daripada jackpot yang dibahagikan kepada lima yang dimenangi oleh lima penyertaan bahagian satu dalam undian TattsLotto pada Sabtu, 21 Mac. Satu daripada lima tiket kemenangan mengamankan $840K Pasangan yang tinggal di Melbourne akan menggunakan wang tersebut untuk rumah baru, dan kemenangan ini merupakan kejutan besar bagi warga Melbourne. Suami mereka berkata mereka "sungguh terkejut" dan peristiwa itu mengejutkan mereka, kerana mereka biasanya tidak terlibat membeli tiket melainkan hadiahnya mencapai puluhan juta. "Saya biasanya tidak membeli tiket loteri melainkan hadiah yang ditawarkan adalah AUD30 juta ke atas, tetapi saya fikir, mengapa tidak! Saya sangat gembira saya akhirnya membeli tiket dalam undian tersebut. Saya baru bangun pada pagi Ahad dan memutuskan untuk menyemak tiket. Isteri saya tidak ada di rumah, jadi saya terpaksa menelefonnya dan memberitahunya berita baik tersebut." Isteri pemenang tanpa nama itu sedang menaiki pesawat pada masa suami mengetahui tentang kemenangan tersebut. Kemenangan itu juga disambut oleh tempat yang menjual tiket tersebut – Advantage Pharmacy Pakenham, Kedai 9, Village Lakeside East Shopping Center, 19-27 Lakeside Boulevard di Pakenham. Artikel ini disediakan oleh penyedia kandungan pihak ketiga. AsiaGameHub (https://asiagamehub.com/) tidak memberikan sebarang jaminan atau representasi berkaitan kandungannya. Kategori: Berita Terkini, Kemas Kini Umum AsiaGameHub menyediakan perkhidmatan pengedaran iGaming yang disasarkan untuk syarikat dan organisasi, dengan menghubungkan lebih daripada 3,000 media premium di Asia serta lebih 80,000 influencer khusus. Ia berfungsi sebagai jambatan utama untuk pengedaran kandungan iGaming, kasino, dan eSports di seluruh rantau ASEAN.
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New Jersey committee advances legislation to outlaw micro bets iGame

New Jersey committee advances legislation to outlaw micro bets

(AsiaGameHub) - Bill S-2160 aims to prevent sports wagering licensees from offering or accepting wagers on micro bets. US.- The New Jersey Senate’s Wagering, Tourism, and Historic Preservation Committee has approved a bill prohibiting sports wagering licensees from accepting micro bets. Sponsored by senators Paul Moriarty and Patrick Diegnan, with co-sponsorship from senators Turner and Burzichelli, S-2160 now advances to the Senate floor for a second reading. Following this, it may proceed to a third reading, undergo amendments, or be referred to a different committee. Under the bill, a micro bet is defined as a live proposition bet regarding the result of the immediate next play or action within a sporting event, such as predicting if the next baseball pitch will be a strike or if the upcoming football play will be a pass or run. Offenders could face penalties between $500 and $1,000. The legislation highlights that calls to New Jersey’s problem gambling helpline have surged by 277 per cent since the state legalised sports wagering in 2018. It references data suggesting that up to eight million individuals across the country are affected by problem gambling, and that 57 per cent of professional athletes engage in sports wagering. Senator Moriarty stated: “Micro betting presents various dangers to New Jersey and its citizens. These bets are more susceptible to manipulation than wagers on an entire game, particularly by insiders with foreknowledge of outcomes, which disadvantages ordinary players. Additionally, their addictive nature is heightened by short-term results and rapid payouts, allowing bettors to place many wagers quickly, fostering a cycle of impulsive and financially damaging gambling.” Diegnan remarked: “While gambling is inherently addictive, enticing players with endless betting chances during games makes micro bets far riskier. Micro bets allow gamblers to expend more time and money, a perilous path often resulting in addiction and severe financial hardship.” New Jersey bill on prediction markets In February, Senate President Pro Tempore Shirley K. Turner introduced S-3692, a proposal to prohibit unregulated prediction markets within the state. This bill also mandates that any markets related to athletic events must comply with the state’s current sports betting regulations. Furthermore, the legislation seeks to implement consumer protection standards, anti-fraud protocols, and transparency measures, while granting the Attorney General the authority to pursue injunctive relief and civil penalties against operators found in violation of the law. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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New Hampshire sports betting handle drops in February iGame

New Hampshire sports betting handle drops in February

(AsiaGameHub) - The handle fell by 22.6 percent from January’s figure. United States – New Hampshire’s sports betting handle amounted to $70.4 million in February, a 22.6 percent decrease from January’s $90.9 million. Gross gaming revenue (GGR) hit $10.5 million, nearly unchanged from January’s $10.6 million, while the hold rate rose to 14.9 percent. According to the New Hampshire Lottery, mobile sports betting generated a handle of $65.3 million and GGR of $9.2 million, while retail sports betting produced $5.1 million in handle and $1.2 million in GGR, with a hold rate of 24.4 percent. For the current fiscal year (July 2025 to February 2026), the total combined handle stood at $641.5 million, with GGR at $76.1 million. Approximately $33.4 million was remitted to the state as revenue share. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Celina Guedes of EGT: “Brazil is entering a transformative moment for the gaming industry” iGame

Celina Guedes of EGT: “Brazil is entering a transformative moment for the gaming industry”

(AsiaGameHub) - Celina Guedes, EGT's Regional Director for Brazil, talks about the firm's strategic objectives for SiGMA South America 2026 and the prospects within Brazil's developing regulatory landscape this year. Exclusive interview.- Over a year since Brazil's gaming market officially launched, companies operating in the country are now seeking to solidify their market position and expand their footprint in a growingly competitive sector. Achieving this depends on establishing strategic alliances and guaranteeing long-term scalability. Prior to SiGMA South America, a key regional event, Focus Gaming News interviewed Celina Guedes, EGT's Brazil regional director, regarding the company's approach in this changing environment, Brazil's expansion prospects, and the opportunities arising in both digital and physical gaming sectors. What does EGT expect from SiGMA South America? What are your main goals for the event? SiGMA South America has established itself as a leading conference for Latin America's gaming sector, and for EGT, it offers a strategic opportunity to reaffirm our enduring dedication to the region. Brazil is quickly establishing itself as a globally significant regulated gaming market. As the new regulatory structure materializes, the nation is transitioning into a fresh era of organized and sustainable industry expansion. Our primary objective at SiGMA South America is to reinforce strategic collaborations with operators, platforms, and industry players shaping this new regulated landscape. We also view the event as a chance to showcase EGT's technology and content offerings, encompassing solutions that serve the digital sector and potential future land-based ventures, such as VLT operations, contingent on market development. For our team, the conference centers on fostering enduring partnerships and establishing EGT as a dependable ally for operators aiming to expand in Brazil and throughout Latin America. How do you intend to surprise visitors at the expo? Do you plan to introduce new products this year? At SiGMA South America, attendees will get to explore the breadth of EGT's international collection and discover why our solutions consistently deliver strong results across various markets. Our emphasis extends beyond merely displaying games to illustrating the solidity of EGT's ecosystem—integrating captivating gameplay mechanics, robust mathematical frameworks, and dependable technology infrastructure. EGT possesses broad expertise spanning both digital and physical gaming realms. This provides us with a distinctive edge as Latin American markets develop and test various regulatory approaches, including prospects for VLT operations in specific regions. We persistently broaden and modify our product range to align with the demands of regional operators and players, consistently prioritizing performance, scalability, and lasting value. What development opportunities do you identify in the Brazilian market for 2026? Brazil is approaching a pivotal juncture for the gaming sector. As regulatory progress continues, the nation holds the potential to emerge as one of the world's biggest regulated gaming markets. For 2026, we anticipate opportunities materializing across various segments. The digital market will keep growing swiftly, propelled by widespread mobile usage and robust player involvement. Simultaneously, conversations regarding physical gaming prospects—including potential VLT rollouts in specific venues—could enlarge the ecosystem in upcoming years. Brazilian gamers are notably engaged and receptive to entertainment offerings that blend compelling visual design, user-friendly gameplay, and consistent performance. Firms that grasp these patterns and can tailor their content to local tastes will be favorably situated for expansion. For EGT, this signifies a chance to leverage our global expertise and established product suite to assist operators as the market reaches maturity. "Brazil could develop into one of the most substantial regulated gaming markets worldwide." Celina Guedes, EGT's Brazil regional director. What are EGT Brazil’s main priorities until the end of the year? Our key priorities through year's end center on solidifying EGT's footprint in Brazil and enhancing ties with operators and strategic allies within the regulated marketplace. The regulatory evolution is fostering a more organized and clear-cut setting for the sector, which proves highly beneficial for sustained investment and market advancement. At EGT Brazil, we concentrate on broadening alliances, boosting our portfolio's prominence, and providing operators with top-tier content and trustworthy technology. Concurrently, we are vigilantly tracking regulatory changes and prospective openings in both digital and physical segments—including potential VLT projects—to guarantee that EGT remains optimally situated to facilitate the upcoming wave of expansion in Brazil's gaming industry. "At EGT Brazil, we prioritize growing partnerships, elevating our portfolio's profile, and equipping operators with high-quality content and dependable technology." Celina Guedes, EGT's Brazil regional director. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Kajian Beri Amaran Tentang Peningkatan Daya Tarikan Perjudian Dalam Kalangan Wanita iGame

Kajian Beri Amaran Tentang Peningkatan Daya Tarikan Perjudian Dalam Kalangan Wanita

(AsiaGameHub) - Sejumlah penelitian yang semakin bertambah menunjukkan bahawa pengendali perjudian semakin mengubah strategi pemasaran mereka untuk menarik audiens wanita, yang menimbulkan kebimbangan di kalangan pakar kesihatan awam dan pembuat dasar. Influencer dan ‘Taruhan Menyenangkan’ Mengubah Cara Wanita Memandang Perjudian Satu kajian baru-baru ini yang dijalankan oleh penyelidik dari Deakin University yang melibatkan lebih 500 wanita berumur antara 18 dan 40 tahun di negeri Victoria, Australia menunjukkan bahawa taktik promosi moden mengubah cara wanita melihat taruhan. Hasil kajian menunjukkan bahawa perjudian sering dipersembahkan sebagai aktiviti sosial yang ringan, dengan risiko menerima perhatian yang jauh lebih kurang. Penyelidik mendapati bahawa iklan telah melampaui format tradisional. Platform media sosial, terutamanya yang popular di kalangan wanita muda, kini menjadi pusat untuk kempen ini. Influencer, bekas atlet, dan pencipta kandungan gaya hidup digunakan untuk mempromosikan produk taruhan, membantu menjadikannya kelihatan relevan dan menarik. Menurut kajian ini, strategi-strategi ini memberi pengaruh pada peralihan sikap yang lebih luas. Ramai peserta melaporkan bahawa perjudian kini dirasakan lebih diterima oleh wanita berbanding dahulu. Dengan mengaitkan taruhan dengan acara hiburan, fesyen, atau budaya popular, syarikat-syarikat meletakkan ia sebagai sebahagian daripada kehidupan seharian dan bukannya aktiviti berisiko tinggi. Satu kebimbangan utama yang disorot oleh penyelidik adalah peningkatan taruhan yang dipanggil “novelty bets” (taruhan baru). Taruhan ini sering dikaitkan dengan acara bukan sukan seperti televisyen realiti atau upacara anugerah. Kerana ia berkaitan dengan topik yang familiar, ia boleh dirasakan lebih mudah diakses oleh pengguna baru. Walau bagaimanapun, pakar memberi amaran bahawa titik masuk seperti ini mungkin membawa individu ke arah perjudian yang lebih kerap atau dengan taruhan yang lebih tinggi. Kajian Menyorot Peralihan dari Taruhan Kasual ke Tabiat yang Lebih Berisiko Peserta dalam kajian menerangkan perkembangan di mana taruhan yang tidak berbahaya boleh berkembang menjadi tabiat yang lebih serius. Penyelidik menyimpulkan bahawa produk-produk ini mungkin bertindak sebagai pintu masuk untuk mereka yang tidak pernah terlibat dengan perjudian. Laporan ini juga mengkaji peranan kempen tanggungjawab sosial korporat. Sesetengah syarikat perjudian mempromosikan perkongsian dengan tujuan wanita atau acara kesedaran utama. Walaupun inisiatif ini boleh meningkatkan persepsi jenama, ramai responden melihatnya dengan skeptisisme dan melihatnya sebagai percubaan untuk membina kepercayaan dan bukan usaha sebenar untuk menyokong isu sosial. Data yang dipetik dalam kajian menunjukkan bahawa sertaan perjudian di kalangan wanita di Victoria telah mencapai tahap yang serupa dengan lelaki, dengan separuh daripada mereka terlibat sekurang-kurangnya sekali setahun. Trend ini telah meningkatkan kebimbangan bahawa lebih banyak wanita boleh terdedah kepada kemudaratan kewangan dan psikologi. Corak yang serupa telah diperhatikan di Queensland, di mana kajian dari University of Queensland mendapati bahawa taruhan sukan tidak lagi dikuasai oleh lelaki seperti dahulu. Pakar berpendapat bahawa peraturan semasa tidak mengikuti langkah dengan cara promosi perjudian yang terus berubah. Mereka menekankan bahawa membatasi iklan tradisional sahaja tidak mencukupi lagi, kerana pemasaran kini termasuk perkongsian dengan influencer, sponsorship, dan mesej tidak langsung. Penulis kajian ini menyeru untuk awasan yang lebih ketat dan sekatan yang lebih luas bersama inisiatif pendidikan untuk membantu wanita memahami risiko yang berkaitan dengan perjudian dengan lebih baik. Artikel ini disediakan oleh penyedia kandungan pihak ketiga. AsiaGameHub (https://asiagamehub.com/) tidak memberikan sebarang jaminan atau representasi berkaitan kandungannya. Kategori: Berita Terkini, Kemas Kini Umum AsiaGameHub menyediakan perkhidmatan pengedaran iGaming yang disasarkan untuk syarikat dan organisasi, dengan menghubungkan lebih daripada 3,000 media premium di Asia serta lebih 80,000 influencer khusus. Ia berfungsi sebagai jambatan utama untuk pengedaran kandungan iGaming, kasino, dan eSports di seluruh rantau ASEAN.
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Mika Kuismanen: “Finland’s gambling reform is at least a decade overdue” iGame

Mika Kuismanen: “Finland’s gambling reform is at least a decade overdue”

(AsiaGameHub) - Mika Kuismanen, CEO of the Finnish Trade Association for Online Gambling, discussed Finland’s transition from a state-run monopoly to a regulated licensing system with Focus Gaming News. Exclusive interview.- As Finland prepares to dismantle its long-standing gambling monopoly, the nation is on the brink of a major regulatory shift within the European gaming sector. Moving to a licensing framework represents more than just a structural change; it is a vital reaction to falling channelisation rates and the rising influence of offshore, unlicensed operators. In this context, Focus Gaming News interviewed Mika Kuismanen, CEO of the Finnish Trade Association for Online Gambling, to evaluate the impact of this widely anticipated reform. Finland is currently undergoing a process that will surely serve as a milestone: the conclusion of the gambling monopoly and the launch of an open online market. What are your initial thoughts on this transition? Do you believe the timing is appropriate, or is it overdue? Shifting from a total monopoly to a licensing model is undoubtedly a positive step for several reasons. Currently, the monopoly holder’s market share in competitive sectors is alarmingly low, dropping below 30 per cent. This leads to substantial losses in state tax revenue and issues regarding the oversight of gambling within Finland. Finland has essentially been a ‘wild west’ regarding gambling, and this reform serves to regulate our system rather than liberalise it. Regrettably, this reform is at least a decade late. A sharp decline in channelisation has been evident for quite some time, but the political resolve to end the monopoly was previously absent. “Finland is really a ‘wild west’ when it comes to gambling and the reform regulates our system, not liberalises it.” Mika Kuismanen, CEO of the Finnish Trade Association for Online Gambling. Strictly regulated markets are often criticised by those who fear that overly restrictive rules drive players toward unlicensed operators. How do you perceive this risk in the Finnish context? The Gambling Law enacted last December offers a solid foundation for building a responsible market in Finland. The legislation provides operators with sufficient motivation to seek a Finnish licence. My primary concern lies in how the supervisory body will function. If it focuses almost exclusively on overseeing the licensed sector—similar to the Swedish model—without dedicating resources to curbing the black market, there is a significant risk that unlicensed operators will gain market share. We require a regulator that will proactively guide the market. What role will the Finnish Trade Association for Online Gambling occupy in this new ecosystem, and how will it adapt as the market matures? The Rahapeliala played a key role in shaping the upcoming gambling legislation, thanks to the professionalism and active engagement of its member companies. Our advocacy efforts will continue, as political risk remains a constant factor, as seen in other jurisdictions. This is evident in the frequent, often irrational, legislative threats to impose further restrictions on the gambling sector. The industry will remain an active participant now and in the future, engaging in dialogue with regulatory authorities and government bodies, while representing the sector in media and industry-related forums. Which elements of the new regulatory framework require further refinement before the 2027 launch? The Gambling Act does not require, nor should it undergo, changes before the market opens on July 1, 2027. As mentioned, the law is balanced for all stakeholders. What remains to be clarified are the technical requirements for operators, such as the protocols for reporting gaming events to the regulator. Additionally, discussions regarding how the authority will issue guidance on advertising and marketing have yet to take place. The licensing process for Finnish online gambling has recently commenced. What has been the initial reaction from operators preparing for the July 2027 deadline? Operators are showing great enthusiasm for the Finnish market. We have seen a surprisingly high volume of inquiries and requests for guidance, especially given that Finland is not a particularly large market. I anticipate a significant number of licence applications; at the time of this writing, the Police Board has already received 24 applications, despite there being well over a year until the market officially opens. Looking ahead, what is your outlook for the industry’s future in Finland? I am cautiously optimistic. The law provides a strong opportunity for the industry to develop in Finland. However, it is important to note that the sector faces pressure from multiple sides. Political demand for regulation is intense, and some politicians fail to grasp that irrational regulation only fuels the black market. The upcoming election cycle (2027-2031) is critical; if hasty, ill-conceived changes are made to the law without empirical justification, the industry risks a negative trajectory. “The law provides a good opportunity for the development of the industry in Finland.” Mika Kuismanen, CEO of the Finnish Trade Association for Online Gambling. Do you believe a harmonised set of rules across European gambling markets is realistic, and would that genuinely simplify things for operators? That is an excellent question, and it is a topic that receives far too little consideration. I subscribe to the view that European-level regulation would be beneficial, particularly in preventing or hindering the operations of unlicensed companies. This would be especially valuable regarding issues like payment processing and IP blocking. It would also mitigate the risk of individual nations acting as free-riders. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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N1 Partners at Conversion Conf Warsaw iGame

N1 Partners at Conversion Conf Warsaw

(AsiaGameHub) - N1 Partners has declared its participation in Conversion Conf Warsaw 2026, taking place from April 1–2, where the company will showcase its N1 SEO Traffic Cup and explore new affiliate partnerships. Press release.- N1 Partners is set to attend Conversion Conf Warsaw 2026, a major gathering for affiliate marketing professionals, scheduled for April 1–2 in Warsaw. The event will bring together top affiliates, advertisers, and industry experts, creating an ideal environment for networking, deal-making, and sharing insights. At Conversion Conf, the N1 Partners team is focused on key priorities: building strong partnerships, discussing high-converting traffic opportunities, and closing scalable deals. Whether you’re seeking exclusive offers, fresh GEO insights, or reliable long-term collaboration, this is where conversations translate into results. As an active sponsor of the event, N1 Partners is also enhancing the on-site experience for attendees. At this lively and dynamic conference, you’ll be able to stay refreshed with branded water bottles, keeping you energized throughout the day. For those looking to step away from the buzz, the N1-branded PSP zone offers a space to relax, recharge, and enjoy a more laid-back atmosphere while staying connected to the community. What to expect from N1 Partners A key focus this time is the N1 SEO Traffic Cup — our exclusive competition for SEO affiliates. At the event, attendees can connect directly with the team to explore the best strategies for their traffic to climb the leaderboard and maximize results. At Conversion Conf, N1 Partners centers on what truly drives results: high-quality traffic partnerships exclusive deals for Tier-1 GEOs insights into top-performing funnels and conversion drivers Book a meeting with N1 Partners’ affiliate managers To make the most of Conversion Conf Warsaw, book a meeting with N1 Partners in advance and discuss partnership opportunities directly on-site. Vlad – affiliate team lead Shirin – affiliate manager Victoria – Sokolenko, affiliate manager Aleksandr – affiliate manager Artem – affiliate manager Why meet N1 Partners Conversion Conf Warsaw is the right place to explore: 14+ casino and sportsbook brands with Reg2Dep up to 70% Top deals across 10+ Tier-1 GEOs CPA up to €700 for high-performing traffic, RevShare up to 45% + NNCO for top partners, and hybrid models N1 Partners said: “If you’re attending Conversion Conf, don’t miss the chance to meet N1 Partners in person. “Let’s talk traffic, deals, and growth. Be number one with N1 Partners.” This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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